Arbema
The iconic luxury yacht Arbema in search for a distinguished yet subtle glance.
Echoing our close working relationship in August, renowned architect Vincent Van Duysen reached out to confirm the visual presence and elegance of this exclusive hideout at sea.
With its 50m length and crew of 12, the Arbema accommodates its guests in all-encompassing luxury. Sailing across the world’s finest ports, we truly enjoyed working on this distinguished identity that focuses on combining understated hospitality with a sense of mystery.
Services include: brand identity — brand strategy — brand deployment — design — art direction — content strategy — communication — analysis
The story of the Arbema and the road towards their identity in a hardback linen logbook.
Maritime hospitality at its finest.
Brand applications were made in abundance, ranging from extensive stationery, crew clothing, exclusive accessories, to jet-skis, sea-bobs and even a real waterslide. Setting sail in style!