Made from imagination
Providing padding for Eastpak’s digital backpack
From street-smart evergreen backpacks and shoulder bags to ingenious luggage and travel items, Eastpak is a familiar face in retail.
Their Europe headquarters located in Belgium steers over 30 countries in marketing & communication about the straps on your shoulder. Since 2012, we collaborated with them on several projects, ranging from printed catalogues to digital campaigns and technical advise.
Services include: digital strategy – creative direction – design – technology – print artwork – offline design – tone of voice
Eastpak Artist Studio raises awareness through collaborations
Eastpak teamed up with a selection of 12 famous fashion designers to create one of a kind backpacks to raise much-needed awareness and funds for the charity organisation Designers Against AIDS.
As the designers started from a blank canvas, so did we. We drew, constructed and tweaked an online showroom to display these unique works of art. On December 1st, World AIDS Day, these 12 backpacks went on sale in an online auction through this website.
Moving backpacks by Strictua.