LuLu, meaning pearl in Swahili, is a collection of authentic handmade objects, telling a true story. These products and stories are collected by Griet Hendrickx, photographer, Henry-friend and mother, documenting stories and social issues in East-Africa and beyond.
Together with Griet, we created a clean aesthetic that fit her project. We’re bringing her wondrous tales to life by creating both a visual and contextual narrative for each object.
Note: the website developed as part of this project is no longer online.
Services include: market research — brand identity — design — tone of voice — copywriting — communication